AOL's Boss: I Like MSFT-YHOO

|

AOL CEO Randy Falco hasn't had much to say -- at least publicly -- about the Yahoo-Microsoft saga, but he finally popped off Tuesday. His spin: He's happy to see MSFT-YHOO take on GOOG.

"I hope they beat each other's brains out over search and leave the display market to us," he said to the Interactive Advertising Bureau annual conference. "I think it's a mistake. But I think Napoleon said never interrupt your enemy when they're in the middle of making a mistake."

Apparently an earlier speaker, Microsoft advertising head Brian McAndrews, left AOL off a chart of Microsoft's perceived competitors, and that didn't sit well with Randy. "Microsoft and Google can ignore us and leave us of charts if they want, but they do that at their peril," AdAge reported.

This sounds awfully blustery to us. As we've noted before, an MSFT-YHOO combination will relegate AOL to a distant third place, so hoping that somehow the two big competitors will cancel each other out doesn't count as a real strategy.

Falco, former NBC sales chief, also found time to ridicule those still practicing his old profession and the medium he once fought so hard to defend: "You sit back and wonder, 'Why can't these guys get out of their own way?' [Because] they have all these legacy models and partnerships and its difficult for them to get past them. But at some point they'll come to realize they have no growth. ... Generally speaking that'll bring about the change they so desperately need."

 



< Prev. Story
Next Story >

15 Comments


welcome to wow gold,world of warcraft gold,warcraft gold,world of warcraft gold,wow leveling, the cheapWoW Power Leveling, service site,world of warcraft WoW Power Leveling,fast and secure service.we WoW Power Leveling, WoW gold isn’t found everywhere in the game; WoW Power Leveling,you have to look for it and, when you find it,WoW Gold, you have to save it.WoW Gold,WOW goldis earned through doing things like killing enemies, WoW Gold, hunting and crafting. WoW Gold, is for sale online at a number of locations. buy WoW Gold,The decision wow gold,wow gold to buy wow gold is one Cheap WoW Gold, that many video gamers wrestle with. Cheap WoW Gold,Many World of Warcraft players try to play the game on their own wow power level before making the decision to buy wow gold. Cheap WoW Gold,If you wow gold,want to buy Cheap WoW Gold,wow gold there is nothing wrong with it.WoW Gold, Buying wow gold is similar to finding cheat codes WoW Gold,World of warcraft Power Leveling,World of warcraft Power Leveling,age of conan gold,aoc gold,buy aoc gold,cheap aoc gold,aoc power leveling,age of conan power leveling,aoc power leveling,aoc gold,age of conan gold,age of conan power leveling,maplestory mesos, maple story mesos,maple story mesos,maple story mesos,maple story mesos,Maple Story mesos,MapleStory mesos,ms mesos,mesos,SilkRoad Gold,SRO Gold,SilkRoad Online Gold,eq2 plat,eq2 gold,eq2 Platinum,EverQuest 2 Platinum,EverQuest 2 gold,EverQuest 2 plat,lotro gold,lotr gold,Lord of the Rings online Gold,oil purifier,rolex replica,replica rolex,chongqing,yantai,evening dresses,evening gowns,wedding dresses,bridal gowns,wedding gowns,cocktail dresses,Bridesmaid dresses,prom dresses,formal dresses,Promotional items,Promotional products,Wedding dresses,Pet supplies,Dog clothes,Replica handbags,Replica Watches,wedding cake toppers,cake toppers,digital cameras,digital camera,warhammer online,war gold,digital cameras,digital camera,Mobile Phones,Mobile Phone,Cell Phones,Cell Phone,Mp3,world of warcraft power leveling,world of warcraft power leveling,power leveling wow,power leveling wow,power leveling wow,cheap wow power leveling,cheap wow power leveling,cheap wow power leveling,buy wow power leveling,buy wow power leveling,buy wow power leveling,power leveling,power leveling,power leveling,power level,power level,power level,



にっぽん said:
mac video converter is a good tool for mac-fans.

Marah Marie (URL) said:
Joeblow, I must have read the same article FM did (I'm not going to cough up a link, though - that was yesterday and I don't feel like racking my brains) but I interpreted it the same way he did, and if you follow the way the EU handles such things, you'd agree it's part of an overall pattern of theirs.

ChairmanMao (URL) said:
My little redbook says, When your enemy is busy making mistakes, Dont make a speech about it in Interactive Advertising Annual Conference. Lay Low as Dr.Snoop Dog would advise.

Ron is correct. MSFT and YHOO merger will be a remake of the movie "There will be Blood". Ofcourse Ballmer would want the part of Daniel Day Lewis.


joeblow said:
Well, FM, Kevin Johnson, Head Hondo of Platforms at MSFT (the division alone would be one of the, what?... 5 or 6 maybe largest public corporations in the world?) wrote all the divisional soldiers under his command something that is, implicity, entirely the opposite of your assumption.

Boy is he going to be surprised when you let him know how wrong he was.

FM said:
JB
Correct, no such explicit statement by EU. Point was the outsize fine was an implicit warning by EU that MSFT's YHOO ambitions are DOA.

joeblow said:
FM, I may be wrong but I don't think you can back up what you claim with any links to prove that's what they said.

Why don't you try and prove me wrong... If you do, I'll admit it.

Eric said:
Indeed Frustrated our boy Jeff was handed the job on a silver platter by the TWX board, Time is screwed, AOL dead, TW Cable dying, networks stagnated especially Cartoon that is now a distant third place player to Disney and Nickelodeon, DC Comics supported by occasional movies, the studio doing ok but consumer products is in the toilet, Warner Animation doesn't have a platform and doesn't produce anything relative, so where does that leave TWX, in the crapper...thanks to Dick and Jeff. So you must ask the question...if Dick messed up so bad, and Jeff,(if not calling the shots close to), being his deputy...why did the board immediately hand the job to Jeff? No one else was looked at for the position?

frustrated said:
Well said Eric!
Jon Miller got it. Bewkes had to put his little buddy in the game and blow it. Sofar Bewkes is killing it and I don't mean the numbers I mean TWX.

Eric said:
From day one of Falco arriving at AOL he has proven his inability to understand this business, (remember dear readers, this is the guy who didn't know the difference between a page view and an impression). Falco changed the AOL strategy,(remember they used to have one under Miller), of creating targeted programming to attract audiences, and as Frustrated correctly notes, this brings page views, which bring impressions, which you sell at as high a CPM as you can get. With targeted programming you can charge a good CPM, with a network strategy you've diluted your CPM base. It's like being a car salesman saying,"tell you what, it's worth $5,000 but I'll sell it to you for $1,000." Would you buy a car from Randy Falco? If Falco is Mr.Burns, then Ron Grant is Smithers, only difference is that in the Simpsons, Smithers actually has a clue!

frustrated said:
Falco protests too much. I would not put too much stock in what an old TV guy who knows nothing about the web business thinks. This is the guy that AOL employees make fun of and compare to a character on the Simpsons with his side kick whose name I can’t remember because no one cares.
It is so bad that at the IAB conference MSN did not even list them as a competitor LOL. AOL is losing users at an alarming rate and keeps missing there number because as the users go the page views and ad revenue follow. Randy great idea to create an ad network only that idea is three years to late everyone and their mother has an ad network to sell who cares.
Ohh and note to self I would not piss off Google to much since they generate big revenue numbers for you remember your search engine is Google because you could create one of your own. Ohhh and they own 5% of your company and probably will end up owning you before the end of the year.
Randy you should be very very afraid of Yahoo and Microsoft getting together, Yahoo has the biggest audience on the Web and Microsoft has the technology piece which is what Yahoo is missing.

FM said:
The EU just pre-announced w/ their fine on MSFT that a YHOO deal won't happen in their [insular] house.

Join the discussion