Sony Cuts PS3 Prices By $150 -- If You Have Good Credit (SNE)
To get a discount, prospective gamers have to apply for a Sony credit card, and once the card arrives they can buy a console to get a $150 credit on their statement. (Or they can get an immediate discount at Sony's online store -- which offers a far worse deal than Amazon's (AMZN) PS3 bundles.)
Sony needs to compete more aggressively on price in the game console market, but this is probably the wrong way to do it. There's a credit crunch going on, and a lot of people with marginal credit who might have been approved for a credit card only a few months ago might get rejected now. We can't think of anything more likely to make prospective customers hate you than to promise them a discount, only then turn them down for it after applying. (Plus, who really wants another credit card -- especially a Sony credit card?)
Far better for Sony to cut prices $100 across the board, and get the consoles in more homes. Then if someone buys a PS3 but can't pay for it, it's someone else's problem.
See Also:
Wii Fit Frenzy: So Popular Nintendo Can't Meet Christmas Demand
Xbox Selling Like Gangbusters Since Price Cut
Sony: What Recession? No Price Cuts For PS3
pretty soon sony will have to lower their ps3 price-- but not because of competition from ms or nintendo.
Quick info for your guys:
The $199 360 has no hard drive, instead coming with a 512MB memory card to match the Wii's offering. The 60GB 360 is $299, and then to add wireless networking is a list price of $99 on amazon making it what? $399. The 120GB 360 "ELITE" is $399... and has no wifi.
The Wii is $249, and has Wifi but is an utterly useless console except for the FEW hardcore titles and a crap-load of waggle-fest for fun at parties. There is no hard drive which is a sin when you actually sell enough downloadable games to overload the 512MB of memory available and don't change the way you handle the SD cards.
Please god stop reporting things you know nothing about. Especially when you're trying to make it sound like there's a better deal for what you're buying.
Please feel free to send me more of your love.
This is exactly why it's a terrible idea.
Your comment about "our new socialist leader" shows your ignorance more than anything else you have said. I suppose you are one of the nuts that feel that Sarah Palin is intelligent but wasn't given a fair chance by the media. Ignorance must be bliss for you.
This would guarantee immense game sales... and cose the gap within record time..
Now onto business, PS has been in my blood for over a decade of my life. However, the price point is out of control when compared to the competition regardless of the potentially superior build. Next, for SONY to offer a discount ONLY if you have an approved agreement with them borders on criminal. The writer of the article put it best; no one wants to be told of the "discount" only to get drowned by the disclosure once you enter the door. Its just bad for business. Secondly, the instant approval that comes by using the SONY website is washed away by the higher prices they charge compared to their contracted retailers. So SONY has created a lose-lose situation for themselves.
And Jorge, we're ALL working folk. Some of us do get paid more than others, I'll give you that but nevertheless we all earn our wage. That having been said, please refrain from future posts that blanket the rest of us.
Nick Wallace for President....of NAMBLA....feeg...
Someone woke up on the wrong side of the credit markets this morning and I think we know who it is. Children, Children, children! Respond all you want as I will be long gone, never to return to such childish posts, rants or raves!
Now for all u pin heads, should BMW lower the price of a 745i to move as many units as the Toyota prius? We would all love it, but it makes no sense from a business standpoint. The one pointed out what u get from a ps3 out the box compared to an x-flop out the box. After u add the wireless, add-in the fact it doesnt play blu ray, replace the batteries for yur controller, and spend a day sifting through all the garbage games, its pointless.
Again BMW 745i does not equal Toyota Prius
and the ps3 is far better then an x-flop or wii.
PS3 is the only true next gen offering, hence the higher price point. Skip a couple of meals fat boy, damn its just a hundred dollar difference, but u easily make that 100 bucks back, on the wi-fi and blu-ray player built right in.
Also blu-ray's adoption levels are awful and the masses are just not getting it... at all. SO again touting blue-ray as this wonderful must have that your getting for only $100 is not going to get Sony anywhere (and hasn't).
Another thing I agree with the fact that Sony is a leader in the space in terms of they are ahead of the curve... obviously at this point too ahead of the curve. Product adoption is not knocking at there door fast enough. They need to cut there losses and push units at this point. Like your BMW example (who I might add are now running up to $7000 off incentives on new ones with 0.9% financing) they need to cut some costs and get their product off shelves and into homes.
u have to wait to get a ps3 until ps4 comes out :D
This is why I NEVER buy any Sony product.
They're an arrogant company and its moves like this by Sony that reinforce what I truly believe about the company as a whole, they're all scum.
Regards,
Still-never-buying-a-Sony-product.
There are 2 different applications for the Playstation credit card. The one linked above is if you want to purchase through Sony. The following link is the one you need if you want to purchase through an "authorized Sony retailer" using the card:
http://www.sonyrewards.com/en/gateway/?offerlink=150newps3
If you subscribe to a Sony credit card they will give you 150 off a ps3.
What I'm trying to get at is they are trying to make their credit instrument more appealing than others by packing a deal in.
Like if I sign up for a TD visa I get a free Ipod Nano. Same value about.
If they slashed the price 100 bux it would be like the toronto dominion bank giving away ipod nano just for walking in the door. That makes no sense at all.
As the cost of manufacturing of these units come down, it will be possible because they can maintain their margins. My prediction is this will happen in January and sales will increase.
I bought my PS3 about 2 months ago at sonystyle.com using the Sony Visa card. I got my $150 credit the next month. $250 for the PS3 was a great deal. I mainly wanted a blue ray player for the HDTV.
FYI - I saw some great deals on updated blue ray players at Costco lately. I would have gone this route if the prices were $200-300 two months ago.
He broke it down perfectly and even though the price of the Ps3 is hard to swallow, it's the right price for the unit.