Blu-ray Not Coming To Apple's Macs (AAPL)

Dan Frommer | January 8, 2008 11:53 AM

steve-jobs-on-stage.jpg
A week before Apple chief Steve Jobs takes the stage for his annual Macworld keynote, Apple has upgraded its high end Mac Pros and Xserve servers. Inside the new computers: super-fast, eight-core chip setups. Not included: Blu-ray drives.

We think this means Apple won't be the latest company to embrace Blu-ray -- at least not next week. Why not? Because if anyone is going to purchase an Apple computer with a Blu-ray drive, it's the Mac Pro-buying, creative professionals whose business demands it -- not Apple's entry-level MacBook customers.

To be sure, Jobs could announce Blu-ray drives next week as an add-on option to the new computers unveiled today, and as a standard feature for high-end iMacs, MacBook Pros, etc. But that would screw anyone who orders a new Mac Pro this week -- not Apple's style. Instead, expect Jobs to talk up iTunes movie rentals and whatever else he might have up his sleeve -- thin, ultra-portable MacBook minis?

See Also: The Macworld Predictions Game: Time To Place Your Bets!
Do Apple's Macs Need Blu-ray?
Wu's Macworld Picks: MacBook Mini, Blu-Ray, Movie Rentals
Apple At Macworld: Tiny MacBook, No 3G iPhone?

Subscribe to SAI: RSS, email newsletter (no spam)

More:

Share:
Post to Del.icio.us


< Prev. Story
Next Story >

22 Comments

bjloving18 (URL) said:
bjloving18
ibj2008
婚纱摄影
卷板机
股骨头坏死
弯管机
海岛游
国旅
澳洲旅游
自由行
出境游
超声波测厚仪
粗糙度仪
红外测温仪
超声波探伤仪
涂层测厚仪
北京印刷
welcome to wow gold,world of warcraft gold,warcraft gold,world of warcraft gold,wow leveling, the cheapWoW Power Leveling, service site,world of warcraft WoW Power Leveling,fast and secure service.we WoW Power Leveling, WoW gold isn’t found everywhere in the game; WoW Power Leveling,you have to look for it and, when you find it,WoW Gold, you have to save it.WoW Gold,WOW goldis earned through doing things like killing enemies, WoW Gold, hunting and crafting. WoW Gold, is for sale online at a number of locations. buy WoW Gold,The decision wow gold,wow gold to buy wow gold is one Cheap WoW Gold, that many video gamers wrestle with. Cheap WoW Gold,Many World of Warcraft players try to play the game on their own wow power level before making the decision to buy wow gold. Cheap WoW Gold,If you wow gold,want to buy Cheap WoW Gold,wow gold there is nothing wrong with it.WoW Gold, Buying wow gold is similar to finding cheat codes WoW Gold,World of warcraft Power Leveling,World of warcraft Power Leveling,age of conan gold,aoc gold,buy aoc gold,cheap aoc gold,aoc power leveling,age of conan power leveling,aoc power leveling,aoc gold,age of conan gold,age of conan power leveling,maplestory mesos, maple story mesos,maple story mesos,maple story mesos,maple story mesos,Maple Story mesos,MapleStory mesos,ms mesos,mesos,SilkRoad Gold,SRO Gold,SilkRoad Online Gold,eq2 plat,eq2 gold,eq2 Platinum,EverQuest 2 Platinum,EverQuest 2 gold,EverQuest 2 plat,lotro gold,lotr gold,Lord of the Rings online Gold,oil purifier,rolex replica,replica rolex,chongqing,yantai,evening dresses,evening gowns,wedding dresses,bridal gowns,wedding gowns,cocktail dresses,Bridesmaid dresses,prom dresses,formal dresses,Promotional items,Promotional products,Wedding dresses,Pet supplies,Dog clothes,Replica handbags,Replica Watches,wedding cake toppers,cake toppers,digital cameras,digital camera,warhammer online,war gold,digital cameras,digital camera,Mobile Phones,Mobile Phone,Cell Phones,Cell Phone,Mp3,world of warcraft power leveling,world of warcraft power leveling,power leveling wow,power leveling wow,power leveling wow,cheap wow power leveling,cheap wow power leveling,cheap wow power leveling,buy wow power leveling,buy wow power leveling,buy wow power leveling,power leveling,power leveling,power leveling,power level,power level,power level, a3y6r7lf
Dan Frommer said:
Boom!
Joshua Fleetwood said:
Sorry, I was looking at 3.2ghz...

Still feasible I suppose.
Mark said:
Dan, I don't agree. Remember when the iMacs were secretly equipped with draft-N wireless??

Apples does plant easter eggs in their systems, so I would say that BD remains very likely (given the latest BD developments).

Reality is that Sony laptops are making MacBook Pros look way outdated. Without a BD, your laptop is just low def (not a very Mac-like quality).

If Steve does not announce BD at MacWorld or the FCPUG conference, Adobe Premiere sales will shoot through the roof and Apple will have begged it FCP customers to move back to Adobe. I have upgraded to every FCS version, and it is great software. But without BD, it's just low def (and HD DVD is almost Hertz, but not quite...). People who buy Macs want the best quality and the lastest technology. If Steve fails to bring forth BD now, it will be the beginning of the end of the Apple Boom.

All could things eventually come to an end, but Steve has historically seized the opportunities. Let's hope he gets it right again this time. In the meantime, I'll continue to use my Sony VAIO "hackintosh" and burn my BDs using Vista and Premiere.
Dan Frommer said:
Joshua, where are you looking? Apple Store says 1-2 days to ship the new Mac Pros.
Iain said:

The only reason Apple have no HD media format is because they refuse to have their exceptional OS destroyed by the ridiculous DRM restrictions the studios insist on - unlike MS who give away 30% of your systems working power just so you can play HD content under Vista.

Joshua Fleetwood said:
My guess is that (note the 5 week lead time on mac pros) Apple will include Blu-ray on all of the MacPros ordered before (and after) Macworld Expo. They are simply holding their tongues for the announcement.
Dan Frommer said:
Paul, thanks for your comment (and Tweet). What's your point? What's being overanalyzed? The point of this post is that Blu-ray isn't coming next week, whereas a lot of people had predicted it would.

Also, any sourcing to your software claim, or just a hunch?
Paul Stamatiou said:
I think you're overanalyzing this. It's simply a matter of Apple waiting until the market is ready. Yes, Blu-ray is pretty much going to beat HD DVD soon enough but Apple wants to get it right the first time. Blu-ray drives "affordable" at $200 or so dollars but Apple would likely rather spring for a 4x Blu-ray burner as their only Blu-ray option which still costs quite a bit. Another thing is I don't think the software is ready - DVD player and OS-level burn folders included.
nam said:
Yup, tell that to the people who bought MacBook Pros when they were announced and then had their processors upgraded for free by the time they shipped.

Point is, there literally no need to speculate on this when Macworld is only 7 days away. Anything is possible; that's the power of Macworld. ;)
pwb said:
I thought the thinking was that Apple would put a Blu-Ray drive into Apple TV. This would be an interesting move since it would reduce the anxiety around an Apple TV purchase. And since no one has BluRay yet, the market is wide open.
Daniel said:
Not to mention they dropped the price by a couple hundred bucks a couple MONTHS later. They didn't add an entire new technology a WEEK later.
Dan Frommer said:
Ha, true. But that was a shocker -- they haven't done anything like that in the past and probably won't again.
Bjorn Tipling said:
I think the people who bought an iPhone before the price drop might disagree with your take on "Apple's style."

Join the discussion



Copyright © 2008 Silicon Alley Media, Inc. All rights reserved. Registration on or use of this site constitutes acceptance of our Terms of Service and Privacy Policy.