Writers' (Empty) Threat: We're Moving To The Web

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It's a variation on an old theme, but now the LA Times is reporting that rather than talking about moving to the web, some prominent (but mostly unnamed, at present) TV writers say they're actually signing deals. Writer Joseph Menn says "at least seven groups" composed of idled writers guild members "are planning to form Internet-based businesses." They're talking about United Artists, an indie studio launched to break the studio system in the 1920s.

Spark Capital's Todd Dagres has been flying from Boston to take meetings in LA. "I'm 100% confident that you will see some companies get formed," he said.

Here's the problem: what makes the Hollywood writers think they can launch profitable Internet content businesses any better than the networks -- which have been flailing online for years -- or one of the many independent, unprofitable sites fighting for scraps today? The only writer going on the record in this story is Aaron Mendelsohn, whose claim to fame is the "Air Bud" franchise. Another writer quoted, but not named, was the "primary writer on a TV show that was a blockbuster a decade ago."

Most unintentionally funny quote: "We are one Connecticut hedge-fund checkbook, one Silicon Valley server farm and two creators away from having channels on YouTube, where the studios don't own anything." Hey, aren't we all.

Related: Hollywood Writers Web-Bound? Don't Quit Your Day Jobs
Hollywood Writer: Screw SAI, The Web Looks Great!


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5 Comments




Hank Williams said:
"Most unintentionally funny quote: "We are one Connecticut hedge-fund checkbook, one Silicon Valley server farm and two creators away from having channels on YouTube, where the studios don't own anything." Hey, aren't we all."

I agree with ekc.

The Internet, over time, has proven a formidable traditional business model killer. The music business is essentially gone. It will never return. Newspapers are on their way. As TVs get hooked up to the Internet, distribution goes away as a lever for the incumbents. The idea of unleashing all of your talent(the writers are the backbone of Hollywood) in the effort of killing you, seems like a risky move.

In the short term, clearly the producers are winning. However that victory may indeed be Pyhrric.

Let the fire burn.

ekc said:
I think what MAY make the writers better at launching a profitable internet content business than the networks is that the writers won't have a preexisting revenue stream (tv advertising) that they need to protect. I think that could give them the freedom they need to try new ideas that the networks are unwilling to. It makes sense for a network that is currently making millions from advertising in its 8pm thursday slot to balk at offering the same show online and through itunes for 2 dollars an episode and receive a fraction of the revenue. However a company that is not making any money from tv has nothing to lose experimenting with new business models.

I'm not saying that all the writers' ventures will succeed, but silicon valley has taught many established companies to be nervous about a startup with nothing to lose.

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